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The Inspiring Journey of Lori A. Jones and Black•ology Coffee Company


Lori A. Jones is not just a name but a symbol of perseverance and innovation in the coffee industry. As the founder of Black•ology Coffee Company LLC, Lori’s story is a rich blend of determination, creativity, and a deep-rooted passion for coffee.


Lori’s journey began in Memphis, a city known for its soulful energy, and continued in Raleigh, where she embraced the city’s vibrant culture. Her life, marked by the challenges of being a single mother to two boys, is a testament to her strength and dedication. Through hard work and an unwavering commitment to her dreams, Lori has shown her children the value of resilience and ambition


Crafting a Unique Coffee Experience

Her academic background in Culinary Arts from Johnson & Wales University set the stage for her diverse career. From honing her skills at the prestigious Angus Barn to leading innovative startups, Lori’s career has been defined by growth and leadership. The birth of Black•ology Coffee Company on July 13th, 2020, was a milestone that marked the fulfillment of Lori’s dream. With a vision to offer coffee that not only excites the taste buds but also supports meaningful causes, Lori’s brand stands out. Black•ology’s high-quality black coffee blends are crafted to be both bold in flavor and gentle on the stomach, reflecting Lori’s commitment to a delightful and inclusive coffee experience.


Overcoming Obstacles

Lori’s journey hasn’t been without its trials. She has navigated the impacts of a national pandemic, faced theft, and dealt with fluctuations in stability. Yet, her resilience has been a driving force behind her success, proving that even the toughest challenges can be overcome with determination.


An Entrepreneurial Role Model

Her entrepreneurial spirit is a beacon of inspiration. Known as a pioneer in the coffee industry, especially as one of the few black women coffee owners on the East Coast, Lori’s achievements are numerous. Featured in prominent media outlets, she is not only a successful entrepreneur but also an evolving public figure, motivational speaker, and soon-to-be author.


Advice for Aspiring Women Entrepreneurs

Lori’s advice to fellow women entrepreneurs is straightforward: “Strengthen your confidence and solidify your foundation first, which is ‘YOU.’” She emphasizes the importance of believing in oneself and using that confidence as a foundation for success.


Social media platforms @blackologycoffeecompany


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