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Brewing Success: The Story of Lori A. Jones and Black•ology Coffee Company

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“From Brew to Empowerment: A Coffee Revolution”


In a world where challenges often overshadow dreams, Lori A. Jones emerges as a shining beacon of perseverance and innovation. The founder of Black•ology Coffee Company, Lori is redefining how coffee is perceived—not just as a beverage, but as a vessel for culture, community, and empowerment.


A Culinary Foundation

Born and raised in Memphis, Tennessee, Lori’s journey into the culinary arts began at Johnson & Wales University, where she honed her skills and passion for food and flavor. After gaining invaluable experience as a head chef at prestigious establishments like The Angus Barn, her future in the culinary realm seemed assured. However, like many in the world, her trajectory changed in the midst of the COVID-19 pandemic.


In July 2020, after facing the unexpected challenge of job loss, Lori harnessed her culinary acumen and deep-seated love for coffee to launch Black•ology Coffee Company. Aware of the limited representation of Black women in the coffee industry, she leaned into her vision to create a brand that not only delivers quality coffee but also champions empowerment and inclusiveness.


Crafting a Unique Experience

Black•ology Coffee Company specializes in bold, low-acidity blends that cater to discerning coffee enthusiasts. With sustainability at its core, the company employs regenerative farming practices that respect the environment and elevate the communities that cultivate their premium beans. Each cup of Black•ology coffee symbolizes a commitment to quality and an ethos of social responsibility.


But the essence of Black•ology extends beyond just brewing coffee. The company stands as a hub for learning and connection. Through masterclasses and educational programs, Lori empowers aspiring entrepreneurs to navigate the complexities of launching their own coffee ventures, fostering a culture of innovation and inclusivity in an industry that has long lacked it.


Recognition and Impact

Lori’s dedication to her craft and her community has earned her numerous accolades, including the Woman Entrepreneurs of the Year Award and the ACHI Woman-Led Award. More than just personal achievements, these honors spotlight her commitment to uplift others, particularly women and underserved individuals in the realm of entrepreneurship.

As Black•ology Coffee Company celebrated its third anniversary in 2023, Lori’s vision continues to resonate. The company has expanded its offerings to include artisanal vegan creations and specialty events, further enriching the coffee experience and creating spaces for dialogue and collaboration within the community.


A Call to Action

Lori A. Jones embodies the spirit of resilience and empowerment. Her story is a reminder that when faced with adversity, one can choose to rise, innovate, and inspire others. As the Black•ology movement gains momentum, Lori invites everyone to experience the art of coffee while joining in her mission to “brew” confidence and collaboration.

Interested in elevating your coffee experience?


Visit Black•ology Coffee Company to explore premium offerings and upcoming events, and connect with Lori A. Jones on LinkedIn for insights into entrepreneurship and community empowerment.


Together, let’s brew a brighter future.

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